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Event Details
LinkedIn is the premier business networking site with more than 50 million members including executives from all of the Fortune 500 companies. Are you truly making the most of your LinkedIn presence?
Perhaps you are new to LinkedIn, or maybe you are on LinkedIn but don't really know how best to use its basic functionality. Regardless if you are using LinkedIn for business, job seeking, or business networking, you need to ensure you're not wasting your time on LinkedIn.
Get started using LinkedIn the right way by taking this class taught by the published social media author and creator of the Windmill Networking blog Neal Schaffer. Classes are taught in a small environment with one-on-one help to make sure you achieve optimum results for your attendance that you can take home and put to immediate use. The workshop will also offer you a chance to network with other attendees and see how we can put the power of Windmill Networking to use to help each other out.
In this 90-minute workshop, the following topics will be covered:
1) Introduction to LinkedIn
- What is LinkedIn?
- Why is LinkedIn Important for Professionals and Businesses?
2) LinkedIn Set Up
- Confirming Your LinkedIn Objective & Strategy
- Creating Your LinkedIn Brand
- LinkedIn Profile Creation & Optimization
3) Getting Started on Linkedin
- Building Your LinkedIn Network
- Communicating with Your LinkedIn Network
- Finding People to Connect With
4) Overview of LinkedIn's Advanced Functionality
- Introductions
- Recommendations
- Groups
- Answers
- Applications
- Jobs
- Companies
- Profile
Organizer
- Status Update
5) Q&A
By attending this workshop, you will save yourself hours of work trying to discover how to get started and start making LinkedIn work for you!
When & Where
Executive Career Services
12424 Wilshire Blvd., Suite 840
Los Angeles,
CA 90025
Monday, November 30, 2009 from 10:00 AM to 11:30 AM (PT)
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Hosted By
Windmill Networking / Neal Schaffer
Neal Schaffer is a leader in helping businesses and professionals strategically leverage the business potential of social media.
A Forbes Top 30 Social Media Power Influencer and creator of the AdAge Top 100 Global Marketing Blog Windmill Networking, Neal is an international social media conference speaker who is also known for his two award-winning and critically acclaimed social media books: ”Maximizing LinkedIn for Sales and Social Media Marketing” and “Windmill Networking: Maximizing LinkedIn.” As a leading social media strategist, Neal has created social media strategies and coached implementation for companies ranging from a Fortune 50 software company to a Grammy award-winning musician.
Neal is currently Vice President of Social Media Strategy for two social media agencies: Social 5150, focusing on consumer and B2B brands, and Green Dream Social, focusing on musicians and celebrities. In addition to providing social media strategy creation and implementation services through Social 5150 and Green Dream Social,
Neal also personally provides speaking, social media coaching, and training services through his own company, Windmills Marketing. Neal’s work has been recognized by the media and he has appeared in the Wall Street Journal, Bloomberg Business Week, Forbes, Yahoo!, and the American Express Open Forum. He has also spoken at leading social media conferences such as iStrategy Global Digital Media Conference, Online Marketing Summit, Gravity Summit, and LavaCon. A graduate of Amherst College, Neal is also fluent in Chinese and Japanese and currently resides in Irvine, California, where he proudly serves on the marketing committee for the United Way of Orange County.
